Archive for January, 2010
2010 Predictions
25Jan10
2009 was a big year at AdRoll. While we’ve watched display advertising come back into vogue, it’s been awesome to see our team innovate and develop the best display-based solutions for a growing range of SMB marketers. As we’re gearing up for another big year of growth, we thought we’d ask our own Adam Berke, [...]
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AdRoll Finds Increased ROI With Cross-Platform Retargeting
AdRoll’s self-service, cross-platform retargeting solution RoundTrip delivers 30% higher ROI over a single network solution. SAN FRANCISCO, Jan. 27 /PRNewswire/ — AdRoll’s RoundTrip, the retargeting solution for brands of all sizes, has found that cross-platform retargeting campaigns deliver better ROI than retargeting on a single network alone. Through integrations with a host of partners, such [...]
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Tags: online display advertising, retargeting